The concept is based on the principles of Soviet circus ideology: demonstration of strength, agility and physical beauty of the human body. The dominant feature of the auditorium is the “Time Line” construction, which reflects the chronology of a century-long history of circus art in Russia. The design is stylized as balancing circus boards. Exhibits in showcases, electronic materials on touchscreens, texts as well as interactive elements are placed on them. The design is complemented by “flying” hoops with transparent cloth stretched inside, on which photo and video materials are projected.